The 2025 Subaru Love Promise Community Commitment Award
We are honored to be nationally recognized by Subaru of America, Inc. for our dedication to our community, and the Subaru Love Promise.
The 2025 Subaru Love Promise Community Commitment Award recognizes elite Subaru retailer who provide an exceptional customer experience at every interaction with Subaru. These retailers have demonstrated an outstanding commitment to supporting passions and causes in their local communities in important areas such as environment, community, health, education, and pets.
Here at Subaru, we love our community as much as we love our vehicles and are committed to making a positive impact on the lives of all of our customers and neighbors.
What is the Subaru Love Promise?
Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.
How is Wilde Subaru dedicated locally to the Love Promise?
We believe in being a positive force in the communities in which we live and work, not just with donations, but with actions that set an example for others to follow.
Hawes of Waukesha
Banting Elementary School
Waukesha Food Pantry
The Leukemia & Lymphoma Society
Love Promise Stories from Wilde Subaru
Subaru and Wilde Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here
Warm Blankets Symbolize Warmth of Local Community Partner, Wilde Subaru - Brenda K
The warmth of the Wilde Subaru staff was shared with the patients of UW Health Cancer Center at ProHealth Care in Waukesha on July 7th as they delivered warm, soft blankets, handwritten notes of encouragement and smiles through the Subaru Loves to Care Initiative. Wilde Subaru has been partnering with The Leukemia & Lymphoma Society (LLS) during the 10-year national partnership, living out The Subaru Love Promise! Subaru of America retailers “believe in being a positive force in the communities in which we live and work, not just with donations, but with actions that set an example for others to follow.” Lymphoma survivor and LLS volunteer, Katelin Medd, joined the delivery and stated that this group of Subaru reps “were phenomenal and some of the kindest people I have ever met.” As a young adult blood cancer survivor, Katelin knows that even the smallest acts of kindness are appreciated by the patients! Something as simple as the gift of a blanket on a rough day can really make a big impact on patients. LLS Upper Plains Executive Director, Kortney Hamm, who was one of the LLS staff participating in the delivery shared. “Our partnership with Subaru continues to provide hope, community, comfort, and support to cancer patients in our communities. We couldn’t be more grateful for the continued engagement from our local hospital partnerships and the Subaru teams in showing how we can rally for patients that we serve.” Thank you to Wilde Subaru and all healthcare providers who support blood cancer patients!
Wilde Subaru Teams Up to Support Local Community - Shellee B
Imagine going without a coat, shoes, or even socks. For millions of children and adults experiencing homelessness and other urgent need situations across the country, even here in Waukesha, this is a harsh reality. Helping others strengthens communities, which is why Wilde Subaru is partnering with Operation Warm®, a national nonprofit focused on connecting children with the resources they need to thrive. Through this partnership and other Subaru Loves to Help® efforts, Subaru and retailers like Wilde Subaru have helped nearly 900,000 children and adults in urgent need. On 01/15/2025, Wilde Subaru donated 204 coats to Community Action for South Central Wisconsin. These essential items not only help keep children protected, warm, and dry, it can have a significant impact on a child's mental and emotional well-being.
Filling in the Gaps - Jeremy O
The support The FOOD Pantry Serving Waukesha County receives from Wilde Subaru and their Share the Love event allows us to fill the gaps for our clients. In 2024, we served 8,897 unduplicated individuals at The FOOD Pantry. One client shared she came to us because her husband had been downsized and the food we provide to her and her family will allow them to feed their children until he gets back on his feet. Or, the disabled client who comes in with her service dog and shared that the food we provide allows her to keep and feed her service dog, while also helping her to better manage her diabetes, all things she struggled with before coming to The FOOD Pantry. Or the military veteran who was honorably discharged with an injury and now needs to get on his feet while trying to find a job in the area. Last year, over 40% of new clients shared they regularly skipped meals to make ends meet. This is worrisome when over 30% of the clients we serve are children. Wilde Subaru's support allows us to provide families with the ability to provide cereal and milk for breakfast and still have multiple options for lunch and dinner and ensure their children are being fed and not skipping meals. Finally, as a shopper's choice pantry, Wilde Subaru's generosity allows our clients to have options when shopping, such as multiple grains, proteins, fruits, and vegetables to choose from on any given day. We are able to continue to grow and meet the needs of our community thanks to the generosity of community partners such as Wilde Subaru. Thank you for all you do to allow us to address food insecurity to nearly 9,000 individuals in Waukesha County.
Wilde Subaru Loves the Earth - Pete E
It was a bright spring morning at Wilde Subaru, and the air buzzed with something more than the usual test drives and coffee-scented conversations. April 19th had arrived and for Arbor Day the dealership was ready to celebrate in a way that reached far beyond its showroom floor. This year, Wilde Subaru decided to do something special. We provided 100 tree saplings to our customers who visited—whether they were buying a new car, getting an oil change, or just stopping by to say hello. It is so great to work at a place that has values above and beyond just selling cars. Because at Wilde Subaru, love means giving back.
Banting Elementary Math In - David L
At Banting Elementary, I had the joy of volunteering to show students how math drives our work at Wilde Subaru. As I talked about using math to design cars, calculate fuel efficiency, and enhance safety, their faces lit up with curiosity. It was incredible to see their excitement as they realized math’s real-world impact. As I wrapped up my visit, I felt a deep sense of fulfillment, knowing I’d helped them see how their math skills could shape the future. Leaving the school, I was reminded of the powerful connection between learning and real-world application, fueled by our shared passion.
Toys for Tots - Dean K
Wilde Subaru teamed up with Toys for Tots and collected new toys from our great customers and employees for children and teens in need. When a customer brought in a new toy, Wilde Subaru gave them a free oil change! This is the place I want to be a part of.
Banting Book Fair - Joseph H
At Wilde Subaru, we believe in driving positive change and fostering community spirit. Recently, we had the joy of partnering with Banting Elementary School for their annual book fair. Witnessing the excitement in the students' eyes as they explored new worlds through books was truly heartwarming. Our team was thrilled to support this incredible event, knowing that books can spark imagination and inspire lifelong learning. We were impressed by the dedication of the teachers and the enthusiasm of the students, and it reinforced our commitment to investing in education and nurturing young minds. We extend our heartfelt gratitude to Banting Elementary for letting us be a part of this special occasion. Your passion for education and your unwavering support for your students are truly commendable. Together, we’ve helped create a memorable experience that encourages a love for reading and learning. Thank you for the opportunity to contribute to such a meaningful event. We look forward to future collaborations and continue to be inspired by the amazing work happening at Banting Elementary.
Wilde Subaru Supports Local Blood Cancer Patients of UW Health Cancer Center at ProHealth Care - Brenda K
A very warm, sunny day in Waukesha, Wisconsin was the perfect setting for a special delivery to UW Health Cancer Center at ProHealth Care. Jessica Lynch from The Leukemia & Lymphoma Society (LLS) was met there by several staff from Wilde Subaru who had boxes upon boxes of support for local cancer patients. This 9-year partnership between The Leukemia & Lymphoma Society and Subaru of America - LLS’s largest national auto partner - has helped LLS to reach nearly 350K patients, strengthening relationships with local hospitals & allowing LLS to reach new patients to connect them to critical resources provided by LLS. Subaru of America also supports The LLS Urgent Need Program, Pediatric providing blood cancer patients financial relief to help offset non-medical costs associated with treatment, such as transportation, food, housing, utilities, etc. Locally, Wilde Subaru delivered warm fleece blankets, patient care kits and sweet messages of support from the Subaru showroom guests. ProHealth Care Foundation Development Officer, Joan Lorenz, appreciated the good energy that accompanied the generous donation and shared how meaningful the gift is for their cancer patients. And Jessica Lynch from LLS shared the Information Resource Center phone number with the cancer counselor so he can help connect patients to the plethora of resources LLS provides for patients and their families. Blood cancer patients and their family members are encouraged to reach out to 1-800-955-4572 or www.lls.org/IRC for support.
Loving his new coat! - Jeremy O
We were able to partner with Wilde Subaru this year for the Operation Warm event. We had a child come through to pick out his new pair of shoes and new coat. He looked at our staff member assisting him and asked, "Do I really get to take these home today?" When she replied yes, he hugged his coat and put it on immediately so he could wear it home. The joy on his face was so evident and the new coat will allow him to stay warm during the rest of the Wisconsin winter.
Field Trippin' - Pete E
School field trips are adventures that extend learning beyond the classroom walls. These outings offer students the opportunity to explore new environments, engage in hands-on activities and deepen their understanding of various subjects. Thank you Banting for exploring our dealership at Wilde Subaru, sharing your smiles and energy, and creating a lasting memory!
